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Better Insights • Competitive Advantage

Harness the power of Google Analytics for confident action & real performance improvement



Dubai | May 26, 2015 | The Address Hotels + Resorts

April 2, 2015
1:00 - 5:15PM
Live Clinic: Ask us your toughest Google Analytics and Google Tag Manager questions.
1:00 - 1:05PM Conference Chair Welcome
Feras Alhlou, Principal Consultant, E-Nor
1:05 - 1:45PM Keynote:
Next Phases in the Evolving Google Analytics Ecosystem
Adam Singer, Analytics Advocate at Google
1:50 - 2:35PM Google Analytics and Google Tag Manager: Best Practices & Expert Techniques
Google Analytics, Industry, and E-Nor Presenters and Panelists
2:40 - 3:00PM 20-Minute Mingle
A fun networking event for networking pros and noobs alike.
3:05 - 4:00PM Google Analytics Power Presentations

Establishing a Web Analytics Culture in a B2B Company
Jon Burns, Avago Technologies

Long-term Behavior and Performance Tracking with Google Analytics
Smita Dugar, TiVo

Key Understandings in Media App Analytics
Mahesh Pasupuleti and Ashok Swamy, MobiTV

Remarketing, Segmentation, and User Analysis
Dan Stone, Google Analytics

Google Analytics Premium: Essentials of the Next-Level Platform
Gayle Wheaton, Google
4:05 - 4:45PM Google Analytics Fireside Chat
4:50 - 5:15PM Google Analytics Jeopardy!